Rival Ads lifetime deal: monitors, channels and refresh rates

Who is Rival Ads for?

Growth can cover three brands on two channels if a seven-day collection interval is sufficient. Scale is the smaller upgrade for more monitors or three-day collection. Agency is the first white-label reporting plan. If your campaign decisions require real-time changes or private performance figures, none of those upgrades solves the requirement.

Suitable for

Marketers and agencies that repeatedly review the same advertisers and need a history for campaign planning or client reports.

Consider another option if

Choose another source if you need verified competitor spend or ROAS. The documented TikTok source does not cover markets outside the UK and EEA.

Rival Ads creative analysis shown in vendor media on AppSumo.

What comes with the lifetime deal?

Deal status

Available

Included purchase

One-time access to the selected monitoring and reporting allowance. This collects public ad activity; it does not include buying ads or private competitor sales data.

Refund and activation

Activate within 60 days. The AppSumo offer lists a 60-day refund window.

PLANS AND PRICING

Rival Ads plans and pricing

Prices and allowances are shown for each plan below.

PLAN DETAILS

Compare each plan’s price and allowance. Confirm any limit marked ‘Not specified’ before buying.

Rival Ads plans and limits · USD
Plan comparison5 plans	Growth	Scale	Agency	Max	Ultra
PriceUSD	$41.65one-time	$84.15one-time	$169.15one-time	$339.15one-time	$551.65one-time
Billing	One-time payment	One-time payment	One-time payment	One-time payment	One-time payment
Brand/channel monitors	6monitors	12monitors	30monitors	75monitors	150monitors
Collection interval	7days	3days	3days	3days	3days
Who this tier fits	Up to six brand/channel combinations	Up to 12 combinations or more frequent collection	Agency reporting and up to 30 combinations	Larger research portfolios up to 75 combinations	Large portfolios up to 150 combinations
Keep in mind	Seven-day collection and monthly strategy reads.	No white-label reporting at this tier.	White-labeling changes the report branding, not the public data available.	Confirm required countries and API limits.	Do not buy unused monitors solely for the discount.
Plan notes	6 monitors; one brand on one channel uses one monitor. Collection every 7 days. Monthly strategy reads. White-label not included. Temporary 15% promotion; pricing may change when the offer ends.	12 monitors; one brand on one channel uses one monitor. Collection every 3 days. Weekly strategy reads. White-label not included. Temporary 15% promotion; pricing may change when the offer ends.	30 monitors; one brand on one channel uses one monitor. Collection every 3 days. Weekly strategy reads. White-label included. Temporary 15% promotion; pricing may change when the offer ends.	75 monitors; one brand on one channel uses one monitor. Collection every 3 days. Weekly strategy reads. White-label included. Temporary 15% promotion; pricing may change when the offer ends.	150 monitors; one brand on one channel uses one monitor. Collection every 3 days. Weekly strategy reads. White-label included. Temporary 15% promotion; pricing may change when the offer ends.

Select the final tier on AppSumo. The product link opens the same listing for every tier.

Buy now

Costs and limits to account for

Public ad activity does not establish a competitor’s private spend, sales or return on advertising.
The documented TikTok source covers the UK and EEA. Confirm that your required countries and channels are supported.

Count channels before choosing your plan

A monitor is not a company with unlimited channel coverage. Tracking three competitors on Meta and Google takes six monitors, filling Growth. Adding LinkedIn for those same businesses takes the total to nine and points to Scale. An agency following five brands on four channels needs 20 monitors, within Agency’s 30.

Count channels before choosing your plan
Research workload	Monitor arithmetic	Starting plan
3 brands × 2 channels	6	Growth
3 brands × 3 channels	9	Scale
5 brands × 4 channels	20	Agency
20 brands × 4 channels	80	Ultra

Choose a collection schedule you can use

Match collection frequency to when you will use the findings. Growth collects every seven days and includes monthly strategy reads. Scale and above collect every three days with weekly reads. Scale may therefore be useful for a midweek campaign review even when six monitors would otherwise be enough.

Higher tiers after Scale mainly raise monitor capacity; they do not reduce collection to real time. Agency adds white-label reports. Before paying for Max or Ultra, list the actual brands and channels you will keep monitoring so unused slots do not become the main reason to upgrade.

Check the required channel and country together

The detailed channel documentation lists Meta, Google, TikTok and LinkedIn. It restricts the TikTok public archive to the UK and EEA. A homepage promoting six sources and a recent founder answer about additional channels create a documentation mismatch. Microsoft and Pinterest should be confirmed before they become the reason to buy.

LinkedIn collection requires a workspace connection. Creative availability also depends on the public source: a missing image or restricted video is not necessarily a failed import. Inspect a relevant advertiser rather than assuming every channel exposes the same fields.

Long-running ads are research leads, not proof of profit

Repeated creative, offer changes and start/stop patterns can suggest what to investigate. They cannot establish why an advertiser kept an ad running, how much it spent, or whether its customers converted profitably. A buyer review also asks for performance information that the public ads alone cannot provide.

Use the archive to compare hooks, landing pages and offers, then develop your own hypothesis. Do not copy a competitor’s advertising or label an ad a proven winner solely because it has been active for a long time. Your own campaign economics remain the deciding evidence.

Discounts, refund terms and account requirements

At the last offer check, AppSumo applied a temporary 15% promotion; the table reflects those prices. The discount is not permanent, so compare the checkout amount with the monitor and refresh limits you need. A short sale deadline is not a reason to pay for unused monitors.

Advertising spend and any separate AI service remain outside the licence. API/MCP access is included, but the founder’s proposed rate-limit increase was not verified as delivered. If a scheduled report depends on many API calls, confirm the present rate before choosing a plan.

FEATURE COMPARISON

Features, limits and paid extras

“Included” and “unlimited” can mean different things. This checklist separates full access, usage limits, add-ons and features that are not confirmed.

Feature coverage2 / 7

2 fully included · 4 limited · 0 add-on · 1 not included · 0 not confirmed. Coverage is not a quality score.

IncludedLimitedPaid add-onNot includedNot confirmed

Features are grouped by documented coverage. “Not confirmed” means the evidence is incomplete, not that a feature is absent.

Ad intelligence: documented features and conditions
FEATURESFeature comparison	Rival AdsLifetime deal
Included2 features
Creative archive	Included Collect public ads and track new, stopped and continuing activity.
API and MCP	Included Included; confirm the current API rate limit before planning integrations.
Limited4 features
Competitor monitoring	Limited 6–150 monitors by tier; each brand/channel pair uses a monitor.
Strategy analysis	Limited Monthly reads on Growth; weekly on Scale and above.
Scheduled collection	Limited Seven-day interval on Growth; three-day interval on higher tiers.
White-label reporting	Limited Agency and above.
Not included1 feature
Private spend and ROAS	Not included Public ad activity is not verified spend, sales or return-on-ad-spend data.

Check each product’s plan notes for tier limits and additional costs. Feature coverage is not a quality rating.

USE CASES

What problems does Rival Ads solve?

Prepare a useful weekly competitor briefing

Visiting separate ad libraries makes it hard to remember what changed since the previous review.

How to use it

List each competitor and required channel, then add up the monitor count.
Set up the monitors and let the plan’s collection cycle run before comparing periods.
Note new offers, changed landing pages and repeated creative; turn the relevant observations into ideas to test in your own campaign.

What this helps you do: A weekly briefing can show what changed since the last review, with the corresponding ads available for inspection.

Limitations: Public creative evidence cannot validate competitor revenue or explain why an ad stopped.

BUYER FEEDBACK

What buyers say

Buyer experiences can vary with the plan, product version and workflow.

Mixed feedback

Useful history, incomplete performance context

One buyer values tracking changes and retaining ads but wants performance information. Another reported a dashboard issue resolved by refreshing.

Rival Ads images

Rival Ads competitor research shown in vendor media on AppSumo.

Rival Ads or manual checks in public ad libraries?

Manual checks can be enough when you need a few examples for a single campaign. Rival Ads is easier to justify when someone repeatedly checks the same brands, needs a history of changes and would otherwise maintain that archive by hand. Compare the time spent collecting and organizing evidence, not just the number of ads available.

For another monitoring tool, check the exact channels, countries and collection interval your brief requires. If the decision depends on verified competitor spend or returns, public creative monitoring is the wrong evidence source, regardless of the lifetime price.

Read our ad intelligence buying advice

BEFORE YOU BUY

Rival Ads lifetime deal FAQs

Does one monitor cover all channels for a company?

No. Official documentation counts each company-and-channel combination separately.

Is Rival Ads a competitor ROAS tracker?

It tracks public advertising evidence. That does not establish private spend, sales or ROAS.

Can I use it for TikTok in any country?

The detailed documentation limits its TikTok source to the UK and EEA. Confirm your market before buying.

Are Microsoft and Pinterest definitely included?

The homepage and detailed documentation differ. Treat these channels as unconfirmed for a purchase decision until the vendor reconciles the current entitlement.

Is the displayed price permanent?

No. The last offer check included a temporary 15% promotion. Check the final checkout amount; the discount does not change the plan’s monitor allowance or collection schedule.

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